Hulu logo
Hulu logo, shown for identification only. © Hulu.

Hulu Logo

The Hulu logo is a lowercase wordmark in Hulu Green (#1CE783), with a Rich Black (#040405) version reserved for green backgrounds, set in the Graphik typeface. Hulu is particular about that exact green and switches the mark to black only when it sits on a green field. For approved logo files and usage rules, go to Hulu's official brand site at thisishulu.com.

Hulu Logo Colours

HEX, RGB and CMYK values for the Hulu brand palette.

#1CE783
RGB 28, 231, 131
CMYK 88, 0, 43, 9
#040405
RGB 4, 4, 5
CMYK 20, 20, 0, 98
#183949
RGB 24, 57, 73
CMYK 67, 22, 0, 71

Hulu Logo Font

The Hulu wordmark is based on Graphik (the Graphik type family from Commercial Type), set in lowercase. Fonts used in brand logos are often customised and are not always available for licensing — use the official brand resources below for any approved assets.

Hulu Logo History & Meaning

The Hulu wordmark has been an all-lowercase logotype since the service launched in 2007, keeping the name short and casual. The brand refreshed its identity in 2017-2018 around its signature bright green, dropping the earlier shaded, more three-dimensional treatment in favour of a flat, single-colour mark. Today the logo is rendered in Hulu Green wherever possible, switching to black only when it sits on a green background, and it pairs with the Graphik typeface across the brand.

Download the official Hulu logo

Skip the blurry fakes. Get Hulu's real, high-resolution logo straight from their official brand library — the exact files Hulu approves for use.

Official Hulu logo library

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Hulu Logo FAQ

What font is the Hulu logo?

Hulu sets its identity in the Graphik type family, licensed from Commercial Type, and the wordmark is styled in lowercase. The logotype is custom-drawn but follows Graphik's clean, geometric sans-serif character.

What colour is the Hulu logo?

The primary colour is Hulu Green, hex #1CE783. The brand also uses Rich Black (#040405) for the logo when it appears on a green background, plus a dark gradient that runs toward #183949.

Who designed the Hulu logo?

Hulu has not publicly credited a single individual designer for the wordmark, which dates to the company's 2007 launch. The current flat, green-forward version came out of an in-house brand refresh completed around 2017-2018.

What does the Hulu logo mean and how has it changed?

The logo is a simple lowercase wordmark with no hidden symbolism, chosen to feel approachable and modern. Over time it moved from a glossy, shaded look to a flat single-colour mark, and the bright green became the brand's most recognisable signal.

Where can I get the official Hulu logo?

Hulu publishes its official logo files and usage rules on its brand site, thisishulu.com, which includes a logo download. Hulu's press site also links there from press.hulu.com/branding.

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Disclaimer

Hulu and the Hulu logo are trademarks of their respective owner. LogoPNG.com is not affiliated with or endorsed by Hulu. We provide brand-identity information and link to official sources; we do not host or distribute this brand's logo files.

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