Zoom Logo
The Zoom wordmark uses a custom sans-serif typeface derived from Kaleko 205 — rendered in Brilliant Azure (#2D8CFF) against white or dark navy (#232333). The 2022 rebrand refined the letterforms for better legibility at small sizes, making it one of the few enterprise logos designed primarily for a 40-pixel app icon. Official logo files are available to download from Zoom's media kit at zoom.com.
Zoom Logo Colours
HEX, RGB and CMYK values for the Zoom brand palette.
Zoom Logo Font
The Zoom wordmark is based on Custom sans-serif based on Kaleko 205, refined with rounded terminals. Fonts used in brand logos are often customised and are not always available for licensing — use the official brand resources below for any approved assets.
Zoom Logo History & Meaning
Zoom launched its original logo alongside the product in 2013, pairing a simple wordmark with a camera-shaped icon in bright blue. The brand underwent a meaningful refresh in 2022, dropping the standalone camera icon in favour of a cleaner standalone wordmark with a reworked letterform — the sharp point on the 'm' was softened and the overall type sits heavier for better legibility at small sizes. The blue shifted slightly toward a deeper, more confident tone, and the full visual identity was codified in the brand guidelines at brand.zoom.com.
Download the official Zoom logo
Skip the blurry fakes. Get Zoom's real, high-resolution logo straight from their official brand library — the exact files Zoom approves for use.
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Zoom Logo FAQ
What font is the Zoom logo?
Zoom uses a custom wordmark based on Kaleko 205, with modified terminals and heavier weight added during the 2022 rebrand. The corresponding brand typeface for body copy is Lato.
What colour is the Zoom logo?
The primary Zoom brand colour is Brilliant Azure, hex #2D8CFF (RGB 45, 140, 255). The logo also uses a dark navy (#232333) for the wordmark on light backgrounds.
Who designed the Zoom logo?
Zoom's in-house design team led the original identity when the company launched in 2013. The 2022 visual refresh was handled internally with the guidance of Zoom's brand team, modernising the wordmark and retiring the standalone video-camera icon.
What does the Zoom logo represent?
The wordmark-only logo introduced in 2022 reflects Zoom's evolution from a single video-calling app into a broader communications platform. Removing the camera icon signals that Zoom is no longer just a video tool, and the refined, legible letterforms suit the product's appearance as a small icon on mobile screens.
Where can I get the official Zoom logo?
Official Zoom logo files are available through Zoom's media kit at zoom.com/en/about/media-kit/, which offers approved image assets for press and media use. Brand usage guidelines are published at brand.zoom.com.
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Disclaimer
Zoom and the Zoom logo are trademarks of their respective owner. LogoPNG.com is not affiliated with or endorsed by Zoom. We provide brand-identity information and link to official sources; we do not host or distribute this brand's logo files.
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