Uber Eats Logo
The Uber Eats logo uses black (#000000) on white (or reversed) in Uber Move, a custom geometric sans-serif, with Uber Eats green (#06C167) reserved for the app icon and approved co-marketing — a deliberate split introduced in the 2018 rebrand to keep the delivery brand visually distinct from the core Uber ride identity. Uber Eats launched in 2014 as UberFRESH and had cycled through three wordmark treatments before settling on the current clean lockup in 2020. For usage rights and approved assets, refer to Uber's official brand guide at brand.uber.com.
Uber Eats Logo Colours
HEX, RGB and CMYK values for the Uber Eats brand palette.
Uber Eats Logo Font
The Uber Eats wordmark is based on Uber Move (custom sans-serif). Fonts used in brand logos are often customised and are not always available for licensing — use the official brand resources below for any approved assets.
Uber Eats Logo History & Meaning
Uber Eats launched in 2014 as UberFRESH before rebranding to Uber Eats in 2015. The original wordmark used a heavily stylised all-caps treatment, but a 2018 redesign introduced a cleaner horizontal lockup that paired the Uber wordmark with the word 'Eats' in a lighter weight. The 2020 refresh settled on the current minimal black logotype set in the proprietary Uber Move typeface, with Uber Eats green (#06C167) reserved for iconography, app badges, and partner co-marketing materials. The green was chosen to signal freshness and to differentiate the brand clearly from Uber's core black-and-white ride-hailing identity.
Uber Eats logo: official usage guidelines
Uber Eats doesn't offer a free public logo download. Here's the official word on how the Uber Eats logo may be used — straight from Uber Eats.
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Uber Eats Logo FAQ
What font is the Uber Eats logo?
The Uber Eats wordmark is set in Uber Move, a custom geometric sans-serif typeface commissioned by Uber and developed in collaboration with type foundry MCKL. It is not available for public download.
What colour is the Uber Eats logo?
The Uber Eats brand palette is built on three colours: black (#000000), white (#FFFFFF), and Uber Eats green (#06C167). The green appears primarily in the app icon and partner co-marketing assets; the standard wordmark logo is black or white.
Who designed the Uber Eats logo?
The current Uber Eats visual identity was shaped by Uber's in-house design team as part of a broader 2018 corporate rebrand led by design director Shalin Amin. The proprietary Uber Move typeface was developed with type studio MCKL and released alongside the rebrand.
What does the Uber Eats logo design signify?
The minimal black wordmark aligns Uber Eats visually with the parent Uber brand, while the signature green accent colour is used to signal food, freshness, and delivery. The 2020 simplification removed the earlier fork-and-box symbol to make the logotype cleaner at small digital sizes.
Where can I get the official Uber Eats logo?
Official Uber Eats brand assets are governed by guidelines published at brand.uber.com. Merchants and co-marketing partners can access approved logo files through the Uber Eats merchant portal after agreeing to usage terms and submitting materials to Uber's Brand Desk for approval.
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Disclaimer
Uber Eats and the Uber Eats logo are trademarks of their respective owner. LogoPNG.com is not affiliated with or endorsed by Uber Eats. We provide brand-identity information and link to official sources; we do not host or distribute this brand's logo files.
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