Audi Logo
The Audi four rings are usually shown in solid black (#000000) or reversed white (#FFFFFF), paired with the brand's red accent (#BB0A30) and the custom Audi Type sans-serif across its identity. The rings have stood for the 1932 merger of four Saxon car makers - Audi, DKW, Horch and Wanderer - and in 2024 Audi dropped the old chrome 3D treatment for a flat, single-colour mark built for screens. For the approved artwork and usage rules, check the official Audi Style Guide at styleguide.audi.com.
Audi Logo Colours
HEX, RGB and CMYK values for the Audi brand palette.
Audi Logo Font
The Audi wordmark is based on Audi Type, the brand's custom corporate sans-serif. Fonts used in brand logos are often customised and are not always available for licensing — use the official brand resources below for any approved assets.
Audi Logo History & Meaning
The four interlocking rings date to 1932, when four Saxony car makers - Audi, DKW, Horch and Wanderer - merged to form Auto Union, with each ring standing for one of the founding companies. The mark survived the company's postwar revival under the Audi name and spent decades rendered in glossy chrome with three-dimensional shading. In 2024 Audi flattened the rings into a clean two-dimensional, single-colour mark designed to read clearly on screens and in digital interfaces.
Audi logo: official usage guidelines
Audi doesn't offer a free public logo download. Here's the official word on how the Audi logo may be used — straight from Audi.
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Audi Logo FAQ
What font is the Audi logo?
Audi's wordmark and brand text use Audi Type, a bespoke corporate sans-serif developed for the company. The rings logo itself is a geometric symbol rather than lettering, so it does not rely on a typeface.
What colour is the Audi logo?
The current Audi rings are typically shown in solid black (#000000) or reversed to white (#FFFFFF) depending on the background. Audi's signature accent red (around #BB0A30) appears across the wider brand identity.
Who designed the Audi four rings?
The four-ring emblem was created for Auto Union in 1932 to represent its four founding manufacturers. The 2024 flat redesign was carried out by Audi's in-house design team to modernise the mark for digital use.
What do the four Audi rings mean?
Each ring represents one of the four Saxon companies - Audi, DKW, Horch and Wanderer - that merged into Auto Union in 1932. The interlocking design symbolises their unity as a single enterprise.
Where can I get the official Audi logo?
Audi publishes its official logo standards and brand identity through the Audi Style Guide at styleguide.audi.com. Use that portal for the approved rings artwork and the correct usage rules rather than third-party copies.
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Disclaimer
Audi and the Audi logo are trademarks of their respective owner. LogoPNG.com is not affiliated with or endorsed by Audi. We provide brand-identity information and link to official sources; we do not host or distribute this brand's logo files.
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