Walmart Logo
The Walmart logo uses Bogle — the brand's custom typeface by Dalton Maag — set in Walmart Blue (#0053E2), paired with a six-petalled yellow spark in Walmart Yellow (#FFC220). Introduced alongside a broader 2008 rebrand and refined again in 2025, the spark replaced the old hyphen-asterisk mark and has since become one of retail's most recognisable symbols. Official logo files are available for approved partners at the Walmart Brand Center (brandcenter.walmart.com).
Walmart Logo Colours
HEX, RGB and CMYK values for the Walmart brand palette.
Walmart Logo Font
The Walmart wordmark is based on Bogle (custom typeface, designed by Dalton Maag for Walmart). Fonts used in brand logos are often customised and are not always available for licensing — use the official brand resources below for any approved assets.
Walmart Logo History & Meaning
Walmart's logo has gone through several major revisions since the company's founding in 1962. The most transformative update came in 2008, when the brand dropped the hyphen from "Wal-Mart" and introduced the six-pointed spark symbol — a stylised asterisk-like burst representing the Walton family and corporate energy. In 2025, Walmart refreshed the identity again, deepening the blue to a richer shade (#0053E2) and refining the sans-serif wordmark to appear alongside the yellow spark, reinforcing the brand's approachable, optimistic personality.
Download the official Walmart logo
Skip the blurry fakes. Get Walmart's real, high-resolution logo straight from their official brand library — the exact files Walmart approves for use.
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Walmart Logo FAQ
What font is the Walmart logo?
The Walmart wordmark uses Bogle, a proprietary typeface commissioned from the London type foundry Dalton Maag and introduced with the 2008 rebrand. It is not commercially available.
What colour is the Walmart logo?
The Walmart wordmark is rendered in Walmart Blue (#0053E2 in the current 2025 identity), while the six-petalled spark icon uses Walmart Yellow (#FFC220). Together these two colours form Walmart's core brand palette.
Who designed the Walmart spark logo?
The spark mark was created as part of a 2008 identity overhaul led by the brand consultancy Lippincott. The six-petal spark replaced the old hyphenated asterisk that had appeared in Walmart signage since the 1990s.
What does the Walmart spark symbol mean?
The spark's six petals are said to represent Sam Walton's original asterisk doodle, reinterpreted as a symbol of optimism and forward momentum. Each petal is sometimes associated with one of the founding Walton principles, though Walmart has not officially enumerated them.
Where can I get the official Walmart logo?
Approved partners and media can access official Walmart logo files through the Walmart Brand Center at brandcenter.walmart.com. The site provides usage guidelines and downloadable assets for authorised use only.
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Disclaimer
Walmart and the Walmart logo are trademarks of their respective owner. LogoPNG.com is not affiliated with or endorsed by Walmart. We provide brand-identity information and link to official sources; we do not host or distribute this brand's logo files.
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