Mercedes-Benz Logo
The modern Mercedes-Benz logo runs on black (#000000) and white (#FFFFFF), with the three-pointed star usually shown in metallic silver-grey (around #A4AAAE), and its wordmark is set in the brand's bespoke MB Corpo S sans-serif. The star dates to a 1909 trademark whose three points stood for motorization on land, on water and in the air; the laurel wreath added after the 1926 Daimler-Benz merger was later trimmed down to today's clean ring. For approved artwork and usage rules, go to the official Mercedes-Benz Media centre and brand resources.
Mercedes-Benz Logo Colours
HEX, RGB and CMYK values for the Mercedes-Benz brand palette.
Mercedes-Benz Logo Font
The Mercedes-Benz wordmark is based on Custom corporate typeface 'MB Corpo S' (Corporate A / Corporate S lineage); the brand has historically used a clean geometric sans-serif wordmark.. Fonts used in brand logos are often customised and are not always available for licensing — use the official brand resources below for any approved assets.
Mercedes-Benz Logo History & Meaning
The three-pointed star was registered by Daimler-Motoren-Gesellschaft in 1909, with the points said to represent the company's ambition for motorization on land, on water and in the air. After Daimler and Benz merged in 1926, the star was combined with a surrounding laurel wreath drawn from the Benz emblem to form the early Mercedes-Benz mark. Over the decades the design was simplified into the slim ring-enclosed star used today, with a flatter, two-dimensional treatment introduced in the 2010s and refined again in the early 2020s.
Mercedes-Benz logo: official usage guidelines
Mercedes-Benz doesn't offer a free public logo download. Here's the official word on how the Mercedes-Benz logo may be used — straight from Mercedes-Benz.
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Mercedes-Benz Logo FAQ
What font is the Mercedes-Benz logo?
Modern Mercedes-Benz branding uses the company's bespoke corporate typeface, MB Corpo S, which grew out of its earlier Corporate A and Corporate S fonts. It is a clean geometric sans-serif designed for clarity across print and screen.
What colour is the Mercedes-Benz logo?
The current identity is primarily black (#000000) and white (#FFFFFF). The dimensional three-pointed star is frequently rendered in a metallic silver-grey, with #A4AAAE among the cool greys in the brand palette.
Who created the Mercedes-Benz star and when?
The three-pointed star trademark was registered by Daimler-Motoren-Gesellschaft in 1909, inspired by a sketch reportedly made by Gottlieb Daimler. The combined star-and-laurel Mercedes-Benz emblem appeared after Daimler and Benz merged in 1926.
What does the Mercedes-Benz logo mean?
The three points of the star are traditionally interpreted as the brand's drive toward motorized transport on land, on water and in the air. Over time the surrounding laurel wreath was dropped in favour of a simple ring, and the star was flattened into the streamlined emblem used today.
Where can I get the official Mercedes-Benz logo?
Mercedes-Benz manages its visual identity through the official Mercedes-Benz Media centre and a restricted Brand Design System. The brand owns its trademarks, so check the official media and brand resources before using the star, rather than treating it as a free download.
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Disclaimer
Mercedes-Benz and the Mercedes-Benz logo are trademarks of their respective owner. LogoPNG.com is not affiliated with or endorsed by Mercedes-Benz. We provide brand-identity information and link to official sources; we do not host or distribute this brand's logo files.
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